All blog posts

All blog posts articles

Customer data
19 Feb 2025
8 advanced CDP use cases to drive customer loyalty

Discover 8 powerful use cases that harness advanced CDP capabilities to unlock actionable insights, while offering the flexibility to transform and extend your data.

Jax Connelly
16min read
Customer data
19 Feb 2025
How to choose the best CDP for your business

Learn 7 key considerations to keep in mind when selecting the best customer data platform (CDP) for your business.

Jax Connelly
16min read
Customer relationships matter more than anything—rise to the occasion with an ecommerce CRM

We lift the lid on ecommerce CRMs and discover how complementing CRM with a customer data platform (CDP) can take your customer relationship to a whole new level

Mae Rice
18min read
Customer data
19 Feb 2025
7 CDP benefits—even if you’re smaller than an enterprise

Learn how an embedded customer data platform can save you time and money, and 6 other reasons you might need a CDP.

Jax Connelly
19min read
How to maximise marketing analytics

Measuring performance is step one—discover how ecommerce analytics can help you capture more data and shorten time to impact.

Lizzie Davey
15min read
Klaviyo news
11 Feb 2025
Transform your WooCommerce store with Klaviyo

Simplify marketing automation with Klaviyo’s WooCommerce integration. Create personalized email, SMS, and mobile push campaigns to drive revenue.

SMS marketing
6 Feb 2025
How to conduct an audit of your SMS program

SMS marketing programs can be a crucial part of cultivating customer relationships. Learn how you can assess the health and effectiveness of those efforts.

SMS marketing
31 Jan 2025
RCS explained

Mobile messaging is getting a major upgrade and marketers should take note. Learn what RCS offers and what Klaviyo is developing to support RCS.

Rob Hand
4min read
2025 Marketing trends

Unlock 2025’s must-know marketing insights. Discover 7 transformative trends to grow, save, and thrive in a rapidly changing digital landscape.

Annie McGreevy
16min read